Hosting
What hosting does to a blog: managed versus shared, PHP and MySQL versions, uptime, and what we check before taking on a client.

What A Real WordPress Uptime Problem Looks Like From The Logs
A WordPress site going down has about six distinct causes, and each leaves a different signature in the logs. Here is how…

Choosing PHP And MySQL Versions, And The Compatibility Trap In Between
The PHP version dropdown in your hosting panel is the highest-risk button on the page. Here is how to choose, test and…

What We Check Before Taking On A Client Blog, And Why We Sometimes Say No
We turned down four of the last eleven blogs that asked for our help. Here is the audit we run first and…

The Uncomfortable Economics Of Cheap Shared Hosting
The advertised price is not a price, it is a customer acquisition instrument. Here is the arithmetic, and the six specific ways…

What Managed WordPress Hosting Actually Buys You, And When To Skip It
Managed hosting is mostly a support contract with a server attached. Here is what that is worth, and three cases where you…
Be easy for AI to read.
Field notes from the team that runs blogs for a living, so your posts are easy for Google and AI crawlers to read. Written for businesses, bloggers and agencies. No spam, no 14-email “sequence”, just the good stuff.