The 15 Second Test: Ask an AI About Your Own Blog
Type your blog name into ChatGPT and read the answer. Five failure modes, each pointing at a different fix. Takes fifteen seconds.
Read Your Server Log for AI Crawlers by Hand, No Plugin Needed
Your access log is the only place AI crawler activity is recorded honestly. Six commands, twenty minutes, no plugin required.
Your Rankings Held and Your Clicks Fell. Which One Actually Happened?
Four different problems produce the same Search Console chart. Here is the decision tree I use on client sites to tell them…
E-E-A-T for AI Answers Is Judged One Sentence at a Time
Google evaluates E-E-A-T across a whole site. An AI answer evaluates the sentence it is about to quote. That changes the work.
GPTBot: Should You Allow It, and Has It Even Visited?
GPTBot is one of three OpenAI agents. Here is what each does and how to check whether yours are blocked.
ChatGPT SEO: What Actually Changes, and What Does Not
Only 4.2 percent of the URLs ChatGPT cites rank in Google's top ten. That one number decides which of your SEO habits…
AI Search Optimization, Translated Into WordPress Jobs
AI search optimization is four concrete jobs on a WordPress site, not a philosophy. Here is each one, with the evidence behind…
What Zero Click Search Actually Costs a Blog
Zero click search does not lower your rankings. It lowers your clicks. Here is the arithmetic, and the Search Console pattern behind…
The New Host My Blog, And Why Search Has Split In Two
The new site is live. Here is what changed, and why ranking on Google is no longer the same job as being…
Be the answer AI gives.
Field notes from the team that runs blogs for a living, so your posts get cited by AI. Written for businesses, bloggers and agencies. No spam, no 14-email “sequence”, just the good stuff.